Alcove Hydrating Shampoo

Hey, curly heads! If battling dry, brittle hair is your daily struggle, Alcove's got the perfect solution for you. This hydrating sulfate-free shampoo that delivers effective conditioning, and anti-static effects, leaving your hair or your curls feeling fabulous and frizz-free!

Benefits:

• Perfect for dry, wavy ( 2A,2B,2C), Curly ( 3A,3B,3C) or Coily ( 4A,4B,4C) hair
• Deeply nourishing
• Lightweight formula
• Color safe
• Vegan
• Sulfate & salt free
• No animal testing
• Gluten free
• Paraben free

Key Ingredients:

• Evening Primrose Oil: Moisturizes and protects the hair against environmental damage but also provides hydration and protection to the scalp.
• Mango Extract: Offers anti-aging benefits for the hair, while also providing antioxidant and anti-inflammatory effects for the scalp.
• Argan  Oil: Argan Oil is a powerhouse for your hair! It deeply nourishes and moisturizes both your hair and scalp, leaving them feeling soft, hydrated, and beautifully shiny.

How To Use:

• Apply the Hydrating Shampoo on wet hair.
• Gently massage the scalp to emulsify and activate the lather.
• Massage into roots for 1-2 minutes to remove build-up, then rinse.
• Repeat these steps if necessary.
• Follow with the Hydrating Conditioner.